Cadbury's has become the latest big name British industrial institution to be conquered by a larger more dominant force in the world that is globalisation. Pity.
It has made some of the most memorable chocolate bars and other delicious things that have graced the stomachs of many a British school child during those mid morning break times and after school snacks. The Flake bar has been one of high end luxury that the brand managed to market to a staggeringly successful degree with its novel and provocative television commercials during the late '80s and early '90s.
It is lunch time at the moment for me and my morning has been an interesting one. The cup was photographed earlier this morning when I got in early to relax and savour the aroma and taste of my favourite warm drink before the day began. I am going out to purchase some healthy delicious food. Namely it shall involve some potato and also some fish. Fresh fish ;-).
Many people regard the dominance of the American food industry and other aspects of American endeavour as too over powering relegating their thought and common sense to that of the envious child whenever an American company takes over a British institution.
For me America has taken whatever else the world produces and made it much much better in more than a number of situations. For example Britain invented the computer but the Americans produced Microsoft and also Apple. So I am optimistic that in time the American enthused ingenuity that runs throughout the Kraft Company shall produce chocolate that would have made Willy Wonker jealous
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